Audi vs Mercedes-Benz Brand Comparison at Audi Louisville

If you're considering a luxury vehicle, two of the most recognizable manufacturers that come to mind are Audi and Mercedes-Benz. Both offer luxury shoppers comprehensive lineups consisting of sedans, coupes, crossovers, SUVs, and even electric models. Since choosing between these two brands can seem difficult at first, Audi Louisville wants to help simplify your decision. We've assembled this in-depth brand comparison where we'll investigate the key differences between Audi and Mercedes-Benz. Once you see all the advantages for Audi, you'll understand why more and more drivers continue to choose Audi.

Audi Safety


Whether you've got a growing family or simply spend lots of time driving, it's only natural to demand only the safest vehicles to keep you protected from the unexpected. You'll find a tremendous collection of cutting-edge safety features across the Audi model lineup. This commitment to safety is especially evident when you compare ratings from the Insurance Institute for Highway Safety (IIHS). Audi has received Top Safety Pick Awards for a total of ten models, once again outperforming Mercedes-Benz, with only three models receiving the award.

  • 2022 Audi A4 - Top Safety Pick
  • 2022 Audi A5 Sportback - Top Safety Pick
  • 2022 Audi A6 - Top Safety Pick+
  • 2022 Audi A6 allroad - Top Safety Pick+
  • 2022 Audi A7 - Top Safety Pick+
  • 2022 Audi Q5 - Top Safety Pick+
  • 2022 Audi Q5 Sportback - Top Safety Pick+
  • 2022 Audi e-tron - Top Safety Pick+
  • 2022 Audi e-tron Sportback - Top Safety Pick+
  • 2022 Audi Q8 - Top Safety Pick

Audi e-tron GT

World Car of the Year

On perhaps the globe's largest stage when it comes to automotive awards, the Audi e-tron GT received a highly coveted award. Often referred to as the "Oscars of the automotive world", the e-tron GT was nominated in the categories World Electric Vehicle of the Year, World Performance Car, and World Car Design of the Year. In a commanding victory, the e-tron GT took home the honor of World Performance Car for 2022. This marks the fifth time that Audi has won the World Performance Car Award. In fact, Audi is the most successful manufacturer in the history of the award with 11 individual titles since 2005.

"The fact that the Audi e-tron GT quattro takes the title of "World Performance Car" and thus this award goes to Audi for the fifth time makes us particularly proud, of course. The Audi e-tron GT quattro proves that electric mobility can be sustainable, dynamic, and fascinating all at once. That's why it is an important part of our commitment to electric mobility." - Oliver Hoffmann, Member of the Board of Management for Technical Development

Audi Q8

Warranty Coverage

Choosing Audi instead of Mercedes-Benz means that you'll receive vastly superior warranty protection as well. While it's true that both manufacturers offer identical 4-year / 50,000 miles basic warranty coverage terms, that's where the similarities end. Below you'll see some of the key differences between the warranties of both Audi and Mercedes-Benz. You'll receive complimentary standard maintenance, no mileage restriction for the 4-year roadside assistance coverage, and 8 years of additional corrosion perforation coverage. Mercedes-Benz simply cannot compete with Audi.

4 Years / 50,000 MilesPowertrain Warranty Coverage4 Years / 50,000 Miles
4 Years / Unlimited MileageRoadside Assistance Coverage4 Years / 50,000 Miles
12 Years / Unlimited MileageCorrosion Perforation Coverage4 Years / 50,000 Miles

Audi e-tron Charging Station

Electrified Efficiency

Audi remains an industry leader when it comes to pioneering electrified powertrains, a rapidly growing segment among luxury vehicles. Showcasing this dedication to electrifying the future of travel is the impressive Audi e-tron. Say goodbye to wasting your time and money at the gas pump and hello to the freedom of the EV lifestyle.

Audi e-tron Quick Specs
EV Range222 Miles (EPA-estimated)
Charging 0-100% using AC 9.6 kW (hours)About 10 hours
Charging on 0-80% on DC 150 kW (minutes)About 30 minutes
Towing Capacity4,000 pounds
0-60 MPH Acceleration5.5 seconds (with boost engaged)
Power402 horsepower/414 lb-ft of torque
Top Track Speed124 MPH

The Audi e-tron family continues to set the industry standard for electrification among luxury brands. Beginning with the introduction of the e-tron, Audi shoppers looking to transition to an EV can experience unparalleled efficiency combined with blistering performance characteristics. The lineup has expanded to include the e-tron, e-tron Sportback, e-tron S, e-tron S Sportback, Q4 e-tron, Q4 Sportback e-tron, e-tron GT, and RS e-tron GT. Mercedes-Benz is still in the early stages of introducing electric vehicles, several years after Audi established itself as a leader among luxury EVs.

Audi A5 Sportback

Brand Comparison Winner - Audi

Now that we've tallied the results, the winner of this brand comparison is Audi. Mercedes-Benz simply cannot match the outstanding dependability, safety, resale value, warranty protection, and the electric innovation represented by Audi. Ready to experience all that Audi has to offer? Our team of experts at Audi Louisville is standing by to help you find the Audi model that's perfectly suited to your lifestyle.