Audi vs BMW Brand Comparison at Audi Louisville

When it comes to luxury automakers, two of the most recognizable brands in the industry are unquestionably Audi and BMW. Each manufacturer has a storied reputation for building some of the most prestigious, powerful, and luxurious vehicles the world has ever seen. If you're torn between these two exceptional brands, Audi Louisville is here to help make your decision simpler. Once you see the differences, you'll understand why more and more drivers continue to choose Audi.


Audi Wins Top Safety Awards

The Insurance Institute of Highway Safety takes vehicle safety very seriously. Their extensive testing has proven the superiority of Audi engineering, as a grand total of eight new Audi models have won the distinguished Top Safety Pick award. How many new BMW models received this award? Just one. If you want to keep your family safe, Audi is the clear choice for your next vehicle. There are a wide variety of winners to choose from.

  • 2020-2021 Audi A4 - Top Safety Pick
  • 2020-2021 Audi A5 - Top Safety Pick
  • 2020-2021 Audi A6 - Top Safety Pick+
  • 2020-2021 Audi A6 Allroad - Top Safety Pick+
  • 2020 Audi A7 - Top Safety Pick
  • 2020 Audi A7 - Top Safety Pick+
  • 2020-2021 Audi e-tron Sportback - Top Safety Pick+
  • 2020-2021 Audi Q8 - Top Safety Pick
2021 Audi Q5 - named Best Buy in Compact Luxury SUV category

Kelley Blue Book Best Buy Awards

Kelley Blue book, one of the most trusted names in the business, singles out the top vehicles in categories popular with car buyers. Affordability, quality, driving dynamics, dependability, and low cost of ownership are characteristics shared by each of the category winners. While BMW failed to earn any recognition in the KBB Best Buy Awards, the Audi Q5 took home top honors in the Compact Luxury SUV category.

This is the fourth year in a row that the Audi Q5 has taken home this particular award. What makes the Audi Q5 so special? We'll let the experts at Kelley Blue Book explain.

"What's the secret behind the Q5's winning ways? If we could reduce that answer to one word, it would be "balance." If we could use a few more words, it would be that the 2021 Audi Q5 simply does everything right and has the goods to satisfy a wide variety of buyers.

Whether you desire innovative technology, great safety systems, or all-around practicality - all awash in the premium experience expected in an Audi - the Q5 delivers. " -Kelley Blue Book

Vincentric Awards

Best Luxury Car Brand - Audi

Vincentric has been giving awards to exemplary makes and models for over 15 years. This year, they've honored Audi with several awards, as they have countless times in the past. The Vincentric "Best Value in America Awards" determine value by measuring cost-of-ownership using eight different cost factors: depreciation, fees & taxes, financing, fuel, insurance, maintenance, opportunity cost, and repairs. More than 3,000 vehicle configurations were evaluated in all 50 states plus D.C. using a range of annual mileage intervals and insurance profiles. If you're thinking BMW took the honors in this evaluation, you'd be sadly mistaken.

The 2021 Audi A7 took home the award for Best Luxury Large Sedan, while the Audi brand as a whole took home the award for the best value in Certified Pre-Owned vehicles. In addition, the Audi TT and the Audi S5 both received top honors as high quality pre-owned vehicles.

  • Audi - Best CPO Value Luxury Car Brand
  • 2021 Audi A7 - Best Luxury Large Sedan
  • Audi TT - Best Pre-Owned Luxury Sports Car
  • Audi S5 - Best Pre-Owned Luxury Convertible
Audi e-tron

Electrified Efficiency

Audi is at the cutting edge of electric vehicle tech. After its original release in 2014, BMW seems to have left the i3 to languish, while continued development of the Audi e-tron has made it one of the best electric vehicles on the market. Most would agree that, while the i3 was compelling upon release, it's simply not up to the task of handling the day-to-day needs of its buyers. The Audi e-tron is roomier, more powerful, faster, and, most importantly, it has superior range and a faster quick-charge time. It can even tow a respectable amount if the need arises. It's clear that Audi is committed to the future, while BMW has let their EV model die on the vine.

Audi e-tronVSBMW i3
222 Miles (EPA-estimated) ✓EV Range153 Miles (EPA-estimated)
About 10 hoursCharging 0-100% using AC 9.6 kW (hours)About 7 hours ✓
About 30 minutes ✓Charging on 0-80% on DC 150 kW (minutes)About 45 minutes
4,000 pounds ✓Towing CapacityNone
5.5 seconds (with boost engaged) ✓0-60 MPH Acceleration7.2 seconds
402 horsepower/414 lb-ft of torquePower170 horsepower/184 lb-ft of torque
155 MPHTop Track Speed93 MPH
Audi Lineup

Winner - Audi

Automotive experts and critics agree, Audi is clearly the superior choice compared to BMW. If you're ready to experience all that the Audi brand has to offer, our team of Audi professionals here at Audi Louisville are standing by to help you find the model that's perfectly suited to your lifestyle and driving habits.