Audi New Owner Incentives

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There Has Never Been a Better Time to Upgrade to Audi!

For a limited time, Audi is offering a New Owner Acquisition Incentive to owners or lessees of certain vehicles. If you (or someone in your household) owns or leases a 2005 or newer Acura, BMW, Lexus, Mercedes-Benz, or Infiniti, you're eligible for factory incentives towards a brand new 2016 or 2017 Audi.

  • Current owner/lessee of vehicles from Acura, BMW, Lexus, Mercedes-Benz, or Infiniti qualify
  • This incentive ranges between $500-$2000 - depending on the model you choose
  • No trade-in is required
The awards keep rolling-in for Audi in 2017.  As you can see below, Audi is building some of the most appealing and safest vehicles on the road today. Combine that with our penchant for cutting-edge technology, and it should be no surprise why Consumer Reports named Audi Best Overall Automotive Brand.


- 2017 Audi A3      - 2017 Audi Q5
- 2017 Audi A4      - 2017 Audi Q7
- 2017 Audi A6

To qualify to be a 2017 Insurance Institute for Highway Safety (IIHS) TOP SAFETY PICK, or TOP SAFETY PICK +, a vehicle must earn good ratings in all five crash-worthiness tests AND an advanced or superior rating for front crash prevention.
Consumer Reports names Audi Best Overall Brand

To determine which brands consistently deliver cars that serve consumers well, Consumer Reports tabulates the overall score, road-test score, and predicted reliability results for each tested model of all brands.

For 2016 Consumer Reports named Audi Best Overall Brand.
According to J.D. Power
Audi is #1 in Customer Satisfaction 

When J.D. Power released the results of it's 2016 Customer Service Index Award (CSI) - Audi was rated #1 in overall Customer Satisfaction - besting competitors like Lexus, BMW and Mercedes-Benz.

For more details on this industry-leading award, see the JD Power Press Release.
2017 Audi Q7 Named one of Wards Auto
10-Best User Experiences

Wards notes: "From the high-resolution, brightly colored graphics in the Audi virtual cockpit to the simple phone pairing and the available driver assistance systems, the Q7 makes for a first-rate, intuitive user experience."

For More Details on this award, read the entire article here.

For an owner or a member of an owner's household (if the new vehicle is reported, titled and registered in the same household as the owner; proof of residency required) who currently owns a model year 2005 or newer Acura, BMW, Infiniti, Lexus, or Mercedes-Benz vehicle (proof of ownership/registration is required). Limit one incentive per eligible VIN. Audi of America, Inc. will pay between $500 and $2,000, depending upon model, toward the lease or purchase of a new, unused 2017 or 2018 Audi A3 or S3 Sedan, A3 Cabriolet, A3 Sportback e-tron, A5 or S5 Coupe, A5 or S5 Cabriolet, Q3, Q5 and SQ5 SUV's,  A6, and S6 Sedans,, A7, S7, RS7, and RS7 Performance Sedan, as well as the A8, S8, or S8 Plus Sedans. Offer not available on A4 Sedan, Q7 SUV's or on the  A8 L W12 models. No trade-in required. Offers are nontransferable. Not redeemable for cash. Incentive paid to dealer and requires dealer participation. May not be combined with Loyalty, Conquest, Corporate Sales, Dealer Small Fleet, or Courtesy Vehicle Lease programs. Offer ends October 2, 2017. See Audi Louisville for additional details.